Search Engine Marketing
SEM evolves fast. We do more than just keep up.
Search engine marketing (SEM) has revolutionized brand growth. It is the most intent-based prospecting tool that brands have ever had. With the right strategy, SEM can convert someone new to your brand into a loyal customer in seconds.
The ADM story begins with SEM. Our company was founded by ex-Google employees and specialists who have run successful SEM programs for Fortune 500 companies. Our expertise in the field won us our first client—a partnership that expanded over the years to include social advertising and continued until the client was acquired by MasterCard three years later.
SEM today incorporates more than just search: display, YouTube, shopping, and other smart campaign tools create countless strategic pathways. We draw on our ground-floor knowledge of each campaign type to build comprehensive strategies that reach digital health and ecommerce prospects who are ready to act. The SEM landscape is ever-evolving, but we stay on the cutting edge by mastering and deploying the latest innovations in ways that grow our client’s businesses.
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Paid Search
The cornerstone of every SEM program.
Shopping (PLA)
Create live listings from the products in your inventory.
YouTube
Deliver highly-targeted video ads on the largest streaming platform.
Discovery
Leveraging Google’s AI to reach users across channels.
Perfomance Max
Goal-based multi-channel digital advertising.
App
Find new users for your app and drive engagement within it.
$
2.3
BN
Increase in client valuations since partnering with ADM
$
1.4
BN
Raised by ADM clients during partnership
20
Consecutive quarters of growth
Partnerships
“ADM has played a pivotal role in maximizing Caraway’s return on digital media investments. Their team are thoughtful, responsive experts at their craft.”
Jordan Nathan, Founder & CEO
“Patient acquisition for clinical trials is an extremely difficult problem, and we’re lucky to partner with ADM to solve it. The ADM team has transformed their D2C marketing experience to help us find patients even within ultra-rare diseases.”
Karthik Vinayagamoorthi, Head of Growth
“We have been impressed with their reporting capabilities, testing acumen and brand understanding. We are excited for good things to come as we grow our partnership.”
Clare Berner-Nash, VP of eCommerce
“They always scale their efforts to meet diverse needs. I’ve recommended them to dozens of colleagues, and they always thank me later. ADM is my secret weapon.”
Katelyn Watson, Chief Marketing Officer
“Working with ADM has been a game changer. They are truly a part of my team now. They are the only ones I trust to grow my company and it’s always reassuring when your agency has the same goals as you!”
Taylor Straley, Director of User Acquisition
“The relationship with ADM is different from the ones I have had in the past. It feels like more of a partnership than traditional agency relationships.”
Nico Bryant-Aguilar, Head of Growth
“ADM has done a great job of learning our business and taking advantage of first-mover opportunities like Advantage+ while working within our brand principles.”
Eric Schneider, Director of Marketing Performance
“ADM has a thoughtful approach to account structure. Their reporting is top-notch and showcases our successes.”
Neil Davis, Head of Growth
Paid Social
Reach the right people at the right time. Our social experts deploy vivid creatives and expert audience targeting to build campaigns that connect and convert.
Programmatic
Our programmatic team expertly places banners, native content, streaming video, podcast advertising and more to weave your message into the content your customers already enjoy.
Measurement
We dive below the surface to help you understand how your web presence translates into growth. Data validation procedures ensure accurate data will illuminate the path ahead.
Let’s work together.
Get in touch with our team today to see how we can take your marketing to the next level.
