We Help Fashion & Apparel Brands Accelerate Their Growth
It helps to have a marketing partner that understands your industry. ADM has a proven track record of building apparel-focused digital marketing programs that increase visibility, drive engagement, and convert shoppers into loyal customers.
ADM supports growth with:
SEM (Search Engine Marketing)
Social Media Advertising
Programmatic Marketing
Data & Analytics Support
Creative Strategy
Preferred by Leading Apparel Brands
64%
Increase in Return on Ad Spend
52%
Increase in Revenue
Capturing High-Intent Shoppers with SEM
When a customer searches for a product, your brand needs to be there. Our search engine marketing team ensures your fashion brand appears at the top of search results when it matters most. Through Google Ads and other search platforms, we drive high-intent traffic to your site, optimizing for conversions from users actively seeking fashion products.
Targeted Keyword Optimization
We refine and continually optimize keyword targeting to ensure that you’re appearing in the right search moments for relevant fashion terms.
Google Shopping Excellence
Our custom script ensures 80% of your Performance Max spend focuses on Shopping results for maximum conversion potential, providing a direct pathway to sales.
The Latest Integrations
From new Shopping Ads features like 3D Spin and Virtual Try-On to our extensive creative and copy testing, we keep your brand ahead of the competition.
SEARCH ENGINE MARKETING
PAID SOCIAL MEDIA
Finding Your Niche on Paid Social
Paid social advertising is critical for building brand awareness and driving conversions in the fashion space. From Instagram and Facebook to TikTok and Pinterest, we design captivating ads that connect with your audience’s style and values. Our paid social campaigns are designed to convert by targeting high-value audiences and delivering engaging, visually striking content.
Creative Excellence
Our team understands how to make apparel brands stand out on social. We help you build visually-compelling ads that showcase your apparel in the best possible across the full range of paid social creative formats.
Advanced Audience Targeting
We build custom audiences based on first-party and lookalike data and combine them with each platform’s advanced audience tools to ensure that your ads are shown to the most relevant consumers.
Continuous Optimization
Testing and refinement are central to ADM’s DNA. We constantly monitor and optimize your campaigns, testing different ad formats, creative assets, and bidding strategies to improve results.
Full-Funnel Apparel Strategies with Programmatic Ads
Programmatic advertising offers fashion brands unparalleled reach, precision, and optimization. Through advanced targeting, programmatic ads can drive awareness, nurture engagement, and boost conversions. We take a full-funnel approach to programmatic advertising, ensuring your fashion brand connects with shoppers at every stage of their buying journey—from initial exposure to final purchase.
Multi-Channel Reach
Programmatic advertising allows fashion and apparel brands to engage potential customers across channels like Connected TV, podcasts, and display ads. ADM helps you determine the channels where you will see the most benefit.
Complementing Other Channels
Formats like Connected TV and podcast advertising allow brands to be creative and tell deeper stories about their products—but they work best in combination with tactics like paid search. Our team builds comprehensive strategies that allow all of your digital marketing channels to complement each other.
Full-Funnel Tracking and Optimization
By measuring impact across the entire funnel, optimizing campaigns in real time to ensure programmatic efforts drive results at every stage.
PROGRAMMATIC ADVERTISING
DATA & ANALYTICS
Data-Driven Insights for Fashion Brand Growth
Measuring success is at the heart of everything we do. At ADM, we provide clear, actionable insights that show you exactly how your campaigns are performing. We go beyond basic metrics, offering a detailed look at the impact of your digital marketing efforts on both immediate sales and long-term brand growth.
Full-Funnel Tracking
We track every touchpoint along the customer journey, from awareness through to conversion, to understand how different channels work together to drive sales.
Real-Time Optimization
Our data team uses live campaign data to continuously optimize performance, adjusting targeting, creative, and budgets for maximum results.
Cross-Channel Reporting
We measure not just the direct impact of each channel, but also its influence on other channels. If you understand how your Connected TV ads drive search volume or how your paid social ads support display campaigns, you can build a more complete marketing program from the ground up.