Discovery
We harness this new multi-channel campaign strategy to emphasize efficient lead generation.
Google’s Discovery campaigns are a new and scalable way to expand your reach across multiple channels. Discovery campaigns combine intent-based targeting with a wide array of creative assets to deliver personalized ads to audiences who are ready to engage with your brand.
As a Google Premier Partner, ADM has the privilege of testing many new Google Ads functions while they are still in the beta phase. Our advance access enables us to deploy this powerful multi-channel campaign strategy in ways that bring our clients new customers with a strict focus on maximizing return on investment. We were among the first agencies to refine and roll out a comprehensive Discovery campaign strategy to our clients, helping them reach more consumers in more places with a single campaign.
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$
2.3
BN
Increase in client valuations since partnering with ADM
$
1.4
BN
Raised by ADM clients during partnership
20
Consecutive quarters of growth
Our Approach
- Align creative materials with target audience targeted to create compelling, effective ads that use Discovery to its fullest demand-gen potential
- Form high-intent prospecting tactics and combine them with multi-layered retargeting for a full-funnel approach
- Structure campaigns and ad groups to isolate investment and top-performing audience targeting
Partnerships
“ADM has played a pivotal role in maximizing Caraway’s return on digital media investments. Their team are thoughtful, responsive experts at their craft.”
Jordan Nathan, Founder & CEO
“Patient acquisition for clinical trials is an extremely difficult problem, and we’re lucky to partner with ADM to solve it. The ADM team has transformed their D2C marketing experience to help us find patients even within ultra-rare diseases.”
Karthik Vinayagamoorthi, Head of Growth
“We have been impressed with their reporting capabilities, testing acumen and brand understanding. We are excited for good things to come as we grow our partnership.”
Clare Berner-Nash, VP of eCommerce
“They always scale their efforts to meet diverse needs. I’ve recommended them to dozens of colleagues, and they always thank me later. ADM is my secret weapon.”
Katelyn Watson, Chief Marketing Officer
“Working with ADM has been a game changer. They are truly a part of my team now. They are the only ones I trust to grow my company and it’s always reassuring when your agency has the same goals as you!”
Taylor Straley, Director of User Acquisition
“The relationship with ADM is different from the ones I have had in the past. It feels like more of a partnership than traditional agency relationships.”
Nico Bryant-Aguilar, Head of Growth
“ADM has done a great job of learning our business and taking advantage of first-mover opportunities like Advantage+ while working within our brand principles.”
Eric Schneider, Director of Marketing Performance
“ADM has a thoughtful approach to account structure. Their reporting is top-notch and showcases our successes.”
Neil Davis, Head of Growth
Let’s work together.
Get in touch with our team today to see how we can take your marketing to the next level.
